Partners Roofing: A Roofing Site Rebuilt to Win Trust

Turning a crowded roofing page into one that leads with trust.

banner-image
Client
Partners Roofing
My role
Redesign and Build
Tools
Framer & Claude
Tools
Framer & Claude
Type
Roofing Company Website

The Problem

Partners Roofing is a firefighter-owned roofing company in Griffin, GA with a 5.0 rating, a Certified Master Inspector on the team, and Owens Corning Preferred Contractor status. The old site hid all of that. The first screen packed in a long city list, three taglines, a phone number, a five-line offer stack, and a form. Visitors had to dig to find out why they should trust the company.

What I Did

I redesigned the page so the strongest reasons to call come first. Here is what I focused on:

  • One clear first screen. The hero leads with the owner’s story and gives two actions: get a free inspection or call.

  • Trust right away. A scrolling strip under the hero shows the warranty, years in business, counties served, and firefighter ownership.

  • A story people remember. The co-founder’s past as an inspector who caught bad roofing became the headline and the “why choose us” section.

  • Proof you can see. Drag-to-compare before and after sliders show real repairs instead of describing them.

  • A calm path for storm claims. A dedicated insurance section and a four-step “how it works” walk homeowners through what happens next, with the booking button repeated along the way.

Archin-Project Image
Archin-Project Image
Archin-Project Image
Archin-Project Image

The Result

Partners Roofing went from a page that listed credentials to one that proves them. Within the first screen, a homeowner now sees who owns the company, what backs the work, and exactly what to do next. Same company, a much clearer reason to call.

Is Your Website Not Bringing You Customers?

Tell me about your business and what is not working on your website. I will tell you honestly what to fix first, and whether I am the right person to help.

Create a free website with Framer, the website builder loved by startups, designers and agencies.